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Sustainability Framework and strategies employed by Nike and Toms towards achieving sustainability goals. by CPA Guru

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Sustainability Framework and strategies employed by Nike and Toms towards achieving sustainability goals.

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Document Summary

This essay discusses the sustainability framework and strategies employed by Nike and Toms towards achieving sustainability goals. Here is an excerpt of the essayIntroductionBusinesses all over the globe are becoming more and more concerned about the impact of their business activities to society. Businesses know very well that they get their inputs from society and also sell their products to the people in the society. They also get raw materials from the environment. As a result of this, business organizations considers corporate social responsibilities that have the capacity to balance business activities and promote sustainability practice in an effort to create sustainable development, particularly with regards to shareholder value. A sustainable business organization is one that contributes to a sustainable environment through fulfilling on environmental social and economic benefits.What makes a business sustainable has increasingly changed from the traditional one-dimensional form like taking care of the environment and has become a link between the developing companies and society. However, the paper presents a comprehensive analysis of two companies (Du Pont and Nike) by evaluating their strategies as they relate to the issues of sustainability. And also using a sustainability portfolio to discuss how well each company is doing by assessing its sustainability performance in relation to their financial performance. According to (Stuart, 2011) global sustainability refers to the ability to meet the needs of the present without compromising the ability of future generations to meet their needs. With this in mind, we can look at the sustainable value framework which was developed by Stuart Hart and Mark Milstein. This framework links the challenges in the society of global sustainability to the establishment of shareholder value by the businesses organization.

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